WhatsApp Business has an open rate of around 80%. With 1.5 billion active users per month, and an average of more than 50 billion messages sent every day WhatsApp is enormous, followed by Facebook Messenger.

Messenger services are popular across multiple demographics. There are some very good reasons to pay serious attention to marketing through a messenger app: 1. 10 Reasons to take WhatsApp Business seriously Beyond that, they would cost anywhere between 5 cents to 90 cents for sending response messages. All messages that were responded to, within 24 hours period are free. You will need to register with WhatsApp as a Business to be able to get more details.įrom what we have discovered, it only costs when a business responds to clients’ messages beyond 24 hours. This comes at a cost which is varying depending on your response rate.

The API allows businesses to use tools to communicate with customers on WhatsApp.” Unsurprisingly, Facebook has not neglected larger businesses: “Medium and large businesses access messaging solutions through the WhatsApp Business API. With the free-to-download app, businesses can interact with customers easily by using tools to automate and quickly respond to messages”. You can use it to do everything that you’re used to doing on WhatsApp Messenger, from messaging to sending photos.įacebook says that “the WhatsApp Business app was built with the small business owner in mind. The app makes interacting with customers easy and is intended to work just like WhatsApp Messenger – the app we all know and love. WhatsApp Business is a free app to download.

In this blog we explain what it is, why take it seriously and how to set it up for your business. With over 1.5 billion active WhatsApp users sending over 50 billion messages every day, the opportunity for small business is absolutely enormous. Facebook released WhatsApp Business in the UK earlier this year and will be rolling it out to the rest of the world in the coming weeks.

Whatsapp business account means